Download the Full 2025 Prime Day Preview

Prime Day 2025 will span four days for the first time ever. Brands need to prepare for a longer, more complex sales environment on top of ongoing economic uncertainty impacting consumer buying behavior. Momentum Commerce’s new report lays out the data-backed guidance you need to succeed.

What’s Inside:

  • 📆 Visual timeline of key deadlines (deals & FBA)
  • 📊 Category-specific discount trends and shopper behavior data
  • 📉 Insights into how consumer sentiment and tariffs are shaping Prime Day
  • 💡 Case studies from 2024 on what actually worked
  • 🧠 Tips for maximizing results with Amazon Marketing Cloud

Plus: A realistic forecast for Prime Day 2025 performance — including a detailed methodology.

Don’t guess your way through Prime Week. Use real data to plan and outperform.

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